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888 Has New Sportsbook Content Partner: Betgenius
June 28, 2020 TamaraTam
One of the most popular gaming brands and provider of entertainment solutions, 888 Holdings plc, has closed a deal with Betgenius to deliver diverse in-play and pre-match titles for its sportsbook company, 888 sport.
Details of the Deal
According to the agreement, Betgenius will deliver data and pricing services for the most important sports categories, as well as integrating the provider’s automated accumulator solution, BetBuilder.
It is also agreed that Betgenius will deliver live football, tennis, basketball, and volleyball pricing, for the major part in-play events powered by official data from more than 300 sports contests on the global level.
What Was Said
Speaking on the new deal, SVP Head of B2C at 888, Guy Cohen expressed his opinion:
“We are delighted to partner with Betgenius and believe its flexible technology solution will enhance 888sport through high quality and wide-ranging in-play and pre-match data and content. We look forward to developing our relationship in the coming months.”
Chief Commercial Officer at Genius Sports Group (which stands behind Betgenius), said:
“As 888 takes further control of its sportsbook with the move to a new platform, offering the right content and trading strategy is a huge opportunity to differentiate in every market. It’s testament to the quality of official data and flexible technology that 888 has selected Betgenius to be part of that journey.”
About Supplier
online casino & poker sports, betting interactive games, UX & UI technology, and innovation. It is listed on the London Stock Exchange.
Source:
“888 selects Betgenius as sportsbook content partner”, igamingbusiness.com, June 25, 2020.
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What a good deal for the provider. 888 has always been one of the most established brands in the sector and this is another proof of its superiority…