PointsBet Announces the Launch of its Fourth Retail in Illinois!
August 2, 2019 Jovan Paunovic
PointsBet, a premier global sportsbook operator, announced that it has entered a multi-year partnership with Double Eagle Hotel and Casino, one of Colorado’s leading casino and hotel destinations.
This newly struck partnership deal will include the launch of both retail and mobile sportsbook operations in Colorado, which is awaiting approval from the legislation.
The deal also includes retail and mobile sportsbook operations at Double Eagle’s premier property Cripple Creek, CO.
PointsBet and Double Eagle Hotel and Casino will forces and work together to build out a multi-faceted sports entertainment venue centrally located in Cripple Creek, Colorado, which is a National Historic Landmark. This venue will have a sports bar, multi-screen video and odd display wall, additional casino gaming options and on-site viewing parties for major sporting events.
As far as the sportsbook goes, it all depends on the November 2019 election. It all comes down to electoral approval by the Colorado voters in November and the sportsbook is subject to regulatory approvals from the Colorado Division of Gaming.
The representatives from PointsBet are proud to be in business with Double Eagle and say that the Colorado market holds great potential for sportsbook and betting experience. They are generally looking forward to working with their new partner. Officials at Double Eagle say that the brand is an ideal partner and they are looking forward to attracting a wider audience of sports betting enthusiasts.
“PointsBet is proud to partner with Double Eagle Hotel and Casino in the midst of Colorado’s efforts to legalize sports betting,” commented Johnny Aitken, PointsBet USA’s Chief Executive Officer.
“Colorado is a strong and intelligent market hungry for a sportsbook and betting experience, and we’re looking forward to introducing new clients to a truly innovative, customer-first experience from start-to-finish,” added Aitken.
PointsBet will bring their entire arsenal. Their best-in-market proprietary technology, modernized and brand mentality, expert trading practices and proven growth marketing strategies to Colorado’s eager sports betting market.
“We’ve kept a pulse on the excitement of sports betting in Colorado and are confident that PointsBet is the ideal partner to enhance our customer’s and guests’ sports betting experience. We’re looking forward to driving additional tourism to the beautiful city of Cripple Creek by attracting a wider audience of sports betting enthusiasts,” said Michael Smith, President and CEO of Double Eagle Hotel and Casino.
The US-based sportsbook operator was originally founded in Australia. The company prides itself on having the quickest app for iOS and Android providing the best content and the best experience for sports bettors, thanks to their cutting-edge technology and bookmaker skills.
The operator offers the most markets on all four major US sport leagues (NFL, NBA, MLB, NHL) and points betting in the world, including up to 1000 markets per NBA game. The company went public in Australia Securities Exchange on June 12, 2019.
Source:
“PointsBet Announces Partnership with Colorado’s Double Eagle Hotel and Casino”, George Miller. europeangaming.eu, August 1, 2019.
Very nice! Great to see a deal between companies working out for the customers.