Birmingham Charity LoveBrum Partners Up With UKGC

A Birmingham Charity that engages with and s local people and businesses, LoveBrum, has formed a partnership with Great Britain’s Gambling Commission. As a result of this cooperation, the regulator will be inaugurated as one of the charity’s patrons and also volunteer for multiple causes in the city.

Since it was established in 2015, the non-profit organization has collected money through the National Lottery Community Fund and helped good causes around the city, including projects and volunteer-led initiatives. LoveBrum s animal rescue service in Hampton-in-Arden, Birmingham Dogs Home as well as Sikh Your Mind, a mental health for the Punjabi and Sikh communities.

Maximized Returns to Good Causes

According to Sarah Gardner, acting executive director at the Gambling Commission, the agency represents a major employer in Birmingham, making it extremely important to participate as a er of the local community.

The regulator is well aware of the impacts it can make on people’s lives in partnership with charities like LoveBrum and the team is delighted at the opportunity to volunteer with a range of different activities across the entire area which covers a population of 1.086 million citizens.

Gardner comments:

“Part of our role at the Gambling Commission is to regulate the National Lottery and help to maximise returns to good causes. Since its creation in 1994 the National Lottery has gone on to raise over £40bn for good causes across Britain, including the National Lottery Community Fund which s the work of LoveBrum.

We see it as the perfect link-up, not least because it is great to see how National Lottery proceeds are spent on good causes like this.”

Proud to Work With UKGC

Collaborating with the UKGC is going to have a huge effect on good causes and further the mission to make Birmingham a better place, said Paul Mitchell, executive director of LoveBrum.

Mitchell adds:

“Our partnership with the Gambling Commission will be fantastic for us and we’re proud that the organisation has chosen to our charity.”

So far, the charity has showcased over 120 local and hard to reach causes with over £100,000 donated to local projects around the city.

of the organization can get involved by applying for funding, purchasing gifts from the shop, voting, donating and participating in various events such as the Simplyhealth Great Birmingham Run on October 13th, 2019.

On Thursday, October 24th, LoveBrum’s annual Causes Conference will start at The Old Library, featuring speeches from the leading experts in their fields, including a variety of marketing topics, legal advice and online presence. The entire event will be sponsored by Vault IP, an intellectual property law firm providing consulting on UK & European trade marks, patents and designs.

In the last couple of months, the regulator has tightened online gaming activities in the country and revised licenses to several operators such as EveryMatrix, Rank Group, BetBright and Silverbond Enterprises.

Back in May 2019, the regulator fined four licensed operators with £4.5 million.

Source:

“Gambling Commission links up with Birmingham charity LoveBrum”, gamblingcommission.gov.uk, October 8, 2019.