Wazdan Brings Popular Games to Pennsylvania with Caesars Deal

Pennsylvania. This partnership introduces some of Wazdan’s most popular games, including 9 Coins™ Grand Gold Edition, Magic Spins™, and Hot Slot™: 777 Crown, to an even broader audience of Pennsylvanian players aged 21 and over.

With Wazdan’s unique features like Cash Infinity™, Hold the Jackpot™,and Sticky to Infinity™, the collaboration aims to elevate player engagement in the Keystone State’s regulated gaming market.

This strategic deal marks Wazdan’s second significant partnership in Pennsylvania, following a previous agreement with Rush Street Interactive. However, this is the first time Wazdan has collaborated with Caesars in Pennsylvania, thanks to Light & Wonder’s advanced aggregation platform, which facilitates the streamlined integration of Wazdan’s games. This alliance highlights Wazdan’s dedication to capturing new opportunities within North America’s dynamic iGaming sector.

Paving the Way for Growth in Regulated Markets

Building on recent successes, Wazdan continues its North American growth strategy by focusing on high-potential, regulated markets. This latest deal in Pennsylvania follows earlier partnerships with Caesars that brought Wazdan’s offerings to New Jersey and Michigan. In New Jersey, the collaboration opened doors for Wazdan to one of the country’s most established gaming markets, while the Michigan launch marked Wazdan’s first entry into the Midwest’s gaming landscape.

Wazdan’s Chief Commercial Officer, Andrzej Hyla, expressed enthusiasm about the company’s expanding presence in Pennsylvania. “We’re delighted to follow up our recent milestone entry into Pennsylvania with another premier brand partnership launch as it offers considerable consolidation in an exciting market,” Hyla said. “Our quality, innovative content is proving to be a hit with U.S. players, and along with our roap of experiences, the future of Wazdan in North America is extremely bright.”

Through this partnership, Wazdan is working closely with Caesars to deliver an enriched gaming experience tailored for U.S. players, with plans for further engaging content and features to come.

The partnership’s foundation lies in Light & Wonder’s aggregation platform, which allows Wazdan to deliver its content seamlessly to Pennsylvania players. Known for its agility and scalability, the platform has proven vital for Wazdan’s latest ventures, ensuring that its top-performing games reach new audiences without technical barriers. This technology-driven approach enables Wazdan to capitalize on market trends quickly, aligning with the growing demand for innovative online casino content.

Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Digital, expressed optimism for the new partnership, highlighting how it aligns with Caesars’ goals to continuously offer fresh, engaging content for players. “The launch in Pennsylvania marks our third U.S. launch with Wazdan, and we’re thankful to bring their diverse portfolio of casino titles to more of our players. We look forward to bringing even more thrilling content to our lobbies as this relationship matures,” Cornejo Rivas stated.

Strengthening Wazdan’s Market Position in North America

The agreement with Caesars is another step in Wazdan’s expanding footprint in the U.S., reinforcing its focus on regulated markets and strategic partnerships. In addition to Pennsylvania, Wazdan’s titles are live in New Jersey and Canada, another important region for the company’s North American strategy.

Wazdan’s commitment to the U.S. market is clear through its consistent efforts to provide top-quality, innovative gaming content that resonates with players. From unique game mechanics to fresh visuals, Wazdan’s offerings are tailored to meet the evolving expectations of iGaming audiences. Through collaboration with well-established brands like Caesars and using platforms such as Light & Wonder’s, Wazdan is positioned to make a strong impact across North American regulated markets.

The partnership between Wazdan and Caesars in Pennsylvania not only expands Wazdan’s reach but also enhances its brand reputation as a trusted content provider in a competitive gaming landscape. With further plans in place for new game releases and market entries, Wazdan looks set to continue strengthening its position across the U.S. and beyond.

Source:

”Wazdan expands North American reach with launch on Caesars Entertainment’s iGaming platforms in Pennsylvania”, wazdan.com, October 24, 2024.