Red Rake Gaming Partners with BetMGM to Expand North American Market
January 21, 2020 Alex Hoffmann
The world’s largest B2B gaming event is starting on February 4th at ExCeL in London and Red Rake Gaming has also confirmed its attendance at the exhibition. Spanish-based software provider will display an expanded suite of products at the stand N8-222, which has doubled in size in comparison to last year’s show.
Visitors and potential partners will be welcomed by Anna Krasovska and Sharon Agimal, who make up the company’s management team. Apart from unveiling the studio’s plans in the period, Agimal and Krasovska will also introduce tools that help clients drive their revenues.
Aside from displaying its latest promotional tools and additions to the catalog, including Gustav Minebuster, Mother of Horus and Twin Harlequin, Red Rake will also focus on advertising its FRB ment system and complete BackOffice.
Still, one of the main strategies for the company in 2020 is to keep growing its fooprint across several new regulated markets. The Spanish developer is to offer iGaming services in Italy, Portugal, Italy, Romania, Spain and Sweden.
In addition, the roap for this year’s ICE London exhibition includes the developer’s social casino B2B offering, which is giving great results in this vertical and allows operators to enhance their presence on other channels.
Finally, Red is ready to present an entirely new concept to operators that can easily drive their revenues. The latest development is simply called the Tournaments tool and it enables all clients to configure a wide variety of engaging tourneys with Red Rake’s highly popular games, such as Ragin’ Buffalo, Siberian Wolf, The Secret of the Opera, The Asp of Cleopatra and other.
With the help of customization options, operators can create memorable betting experiences and competitions, including built-in leaderboards without any additional technical .
According to Red Rake, the tournaments tool represents one of the best products on the market that can surely enhance retention, spark more engagement and increase average spending per .
Last December, the Spanish games development company entered into an arrangement with Microgaming, allowing it to integrate top-performance slots and video bingo across theaward-winning platform.
Privately-held tech company from the Isle of Man now encomes an expanded portfolio where Disco Nights, Muertitos, Mega Money, World Football, Planet 67 and The Gold of Poseidon represent only a small supplement in comparison to blockbuster slots Bonnie & Clyde, Tiger and Dragon, Knights or any of the previously mentioned titles.
This partnership allows the company from Spain to realize its expansion plans and increase market share in existing regulated jurisdictions of Sweden, UK, Spain, Portugal, Italy and Romania. With ICE London coming up, Red Rake can surely expect a very busy year ahead.
Source:
“Red Rake Gaming exhibiting again at ICE London 2020!”, redrakegaming.com, January 21, 2020.
They have significantly improved their offer over the last year, hope it’s going to be a successful show for them.