Due To New Collaboration Contract, Hero Gaming Takes ORYX’s Full Portfolio

ORYX Gaming, a Bragg Gaming Group company, has signed a collaboration deal with Hero Gaming. This partnership will see the operator taking on the supplier’s full portfolio via its ORYX Hub platform.

The operator will be able to incorporate in its offer ORYX’s full library of proprietary and third-party content from independent studios such as Gamomat, Kalamba, Golden Hero, and Givme Games via the Hub.

Part of ORYX’s Expansion Strategy

This collaboration deal with Malta-based Hero Gaming s ORYX’s strategy to expand into global regulated markets.

Matevz Mazij, Managing Director of ORYX, said:

“Partnering with Hero Gaming marks another strategic deal for us as we continue to build our distribution network with leading operators in regulated markets.

Our recent investment in enhancing our ORYX Hub integration platform, in addition to our constant commitment to delivering a first-rate catalog of games, has been key to securing this significant agreement and we look forward to being part of Hero Gaming’s continued growth and we are confident our games will be a hit with Casino Hero’s players.”

It seems like the company is executing its plan to launch content with many new operators during 2019 H1 perfectly. This deal is just one in a row of successful partnerships that brand managed to seal.

High Hopes for this Collaboration

Founded in 2013, Hero is guided by a vision to redefine online casinos. As a holder of Maltese and Swedish licenses, it operates online brands Casino Heroes, SimpleCasino, SpeedyCasino, and SpeedyBet.

Sven de Waard, Casino Manager, expressed his enthusiasm about being able to launch ORYX Hub, and he is convinced that it will be a very beneficial addition to its players.

“We are excited to launch ORYX Hub. ORYX offers not only an impressive content library but also vast expertise in integration and we look forward to providing our customers with its broad choice of quality content.

Hero Gaming was founded with the drive to deliver experiences that are innovative and not traditionally seen in the gambling industry, and we believe that content delivered through the ORYX hub fits perfectly with our strategy,” he said.

What is the Hub platform?

The ORYX Hub offers operators effortless access to a large suite of certified and compliant content. In addition, advanced marketing tools such as promotions, leaderboards, tournaments, and jackpots are also included.

With one contract and one integration, this platform gets immediate access to all 3 products:

• Casino Content
• Sportsbook
• Lottery

It includes over 8,000 games of the ORYX Gaming portfolio, as well as all future game providers it integrates.

As a robust, reliable, scalable and adaptable platform, it can be rapidly and seamlessly integrated with operator wallets. That is leading to lower costs as well as lower efforts of integration and content add-ons.

Managing and executing marketing activities for multiple game providers and multiple brands using single access is also one of its superior features.

Source:

“ORYX Gaming signs deal with Hero Gaming”, George Miller, europeangaming.eu, October 7, 2019.