GiG Unveils SweepX with Primero Games for US Sweepstakes Casino Market
January 28, 2024 Anna Brankovic
Gaming Innovation Group, an award-winning B2B tech provider, has announced the launch of two brand-new products: innovative online casino platform CoreX and sportsbook SportX. Both solutions are part of the company’s novel X-Suite range of improvements unveiled ahead of the ICE London 2024 exhibition scheduled for February 6-8.
The latest launch will see GiG capitalizing on its accumulated achievements and current industry trends, which clearly shows that regulated markets across the globe have higher demands for products and services offered by technology providers.
Only a week after making headlines for the launch of two new online gaming brands, GiG has introduced two powerful software solutions intended for taking its turnkey offering to the next level literally.
Created to cater to a wide range of operators, SportX offers the most immersive experience for sports bettors, boasting numerous features that can be easily tailored to meet the needs of local audiences. 24/7 and the ability to adjust margins in real-time add to the picture of a superb product able to excel even in the most complex regulatory environments.
As for CoreX, this robust and highly scalable online casino platform is already in use in certain markets, including LatAm, North America, and Europe. Built for lightning-fast and seamless integration, it lets operators take advantage of unrivaled opportunities for growth in well-established and newly-minted gambling markets alike.
Andrew Cochrane, Chief Business Officer at GiG said:
“Our X-Suite launch marks the official start of an incredibly exciting new chapter for GiG, and one that we’re confident will drive not just us, but our entire partner network to new heights. We’re immensely proud of the work put in by the entire team to develop platforms and products that are best-in-class, and that will greatly elevate our customers’ position in complex regulated territories.
“With a product centric approach to the stand at ICE London, it’s the perfect time to launch this new suite of products, and we look forward to showcasing it at the event.”
Describing the introduction of the revamped X-Suite as “a new era of the platform, sportsbook, and AI technology”, the Group demonstrates a strong start to 2024, also building on a number of serious changes in senior management, including the appointment of Richard Carter as new Platform and Sportsbook CEO.
The upgraded X-Suite includes a range of other GiG’s leading solutions such as DataX and LogicX, both created to maximize operational efficiency and boost retention rates. Complementing each other and running like clockwork, they facilitate the effortless creation of a successful iGaming business, at the same time providing operators with all the necessary tools for improved decision-making processes and stable revenue growth.
Source:
“GiG launches revolutionary next-gen iGaming platform and sportsbook solutions ahead of ICE”, gig.com, January 24, 2024.
Well done! Good luck at ICE London!