GiG Media Transforms into Gentoo Media Post Spinoff

GiG Media has officially rebranded to Gentoo Media following its spinoff from Gaming Innovation Group (GiG). The rebranding marks a significant milestone for the company as it transitions to operating as an independent entity.

The newly named Gentoo Media will continue to function with the same team and uphold the standards that have earned them recognition in the iGaming market. The rebranding effort includes a new logo and visual identity, symbolizing the company’s evolution and future aspirations.

A Tribute to Rebel Penguin Heritage

The new name, Gentoo Media, pays homage to GiG Media’s roots as Rebel Penguin, an marketing firm. The Gentoo penguin, known for its ability to thrive in harsh environments through cooperation, represents the company’s ongoing commitment to unity and resilience.

“This rebranding to Gentoo Media is a significant milestone in the separation process from Gaming Innovation Group. We are excited about the future and confident that Gentoo will continue to deliver exceptional results,” said Jonas Warrer, CEO of Gentoo Media.

Continued Commitment and Growth

Gentoo Media remains dedicated to delivering superior results, growth, and sustainable long-term partnerships. Despite the changes, the company assures partners that the same great team and services will continue to drive their success.

“The rebrand is a crucial step in increasing shareholder value and setting the company up for future success. Gentoo Media is poised to continue its track record of excellence,” commented Mikael Harstad, Chairman of the Board.

The rebranding follows 13 consecutive quarters of record-breaking revenue for GiG Media, with the last quarter achieving a strong EBITDA margin of 48%. As Gentoo Media, the company aims to build on this success and maintain its leadership position in the iGaming market.

Future Prospects and Strategic Vision

Gentoo Media will continue to offer a range of iGaming solutions, including paid marketing expertise, high-quality traffic, and management of prominent industry sites. The rebrand also signals the company’s commitment to innovation and adapting to the evolving iGaming landscape.

The separation from Gaming Innovation Group is part of a strategic review, with Gentoo Media now standing as a standalone business. This move is intended to enhance shareholder value and provide a clearer focus on the company’s marketing operations.

Source:

“GiG Media announce rebrand following spinoff announcement from Gaming Innovation Group”, Gentoo, June 18, 2024.