LeoVegas Signs Partnership with GiG for GiG Comply Tool

LeoVegas, the premier gaming technology company and the leading technology company for mobile gaming, has signed a partnership with Gaming Innovation Group (GiG). The partnership sees the operator utilize its automated marketing compliance screening tool, GiG Comply.

The tool is a self-service marketing compliance solution which is based on cutting-edge technology. It allows operators to input their own criteria and checklist parameters to scan and check websites or any requested domains on a daily basis.

Developed by GiG, the tool will enable operators to ensure that s are aligned with their brand and make sure that responsible gaming measures are visible on pages and that and conditions are in compliance and up-to-date.

Thanks to the partnership with GiG, LeoVegas, which recently teamed up with Push Gaming, will be able to strengthen its control over third-party advertising and protect its brands from being featured on internationally non-compliant websites.

Strengthen Market Compliance

Representatives from GiG, which recently reported revenue growth in Q3, say that they are happy about g a partnership with the operator and that their marketing and compliance technology will help them strengthen their marketing compliance.

Jonas Warrer, Managing Director of GiG Media, said: ‘’We are happy to add LeoVegas to our growing number of partners and to them in further protecting their brands and end-s. Our automated marketing and compliance technology will help to strengthen their marketing compliance ensuring that they comply with responsible gaming conditions.”

More About the Partners

The brand is a technology company operating in the iGaming industry. It offers cutting-edge Cloud-based services and Performance Marketing through B2B solutions. Its team provides customers with the technology, solutions and services to create an amazing experience for its respective s. The company is also in ownership of six customer-facing brands that offer a gaming experience like no other in the form of casino games, sports betting and poker tables.

LeoVegas offers a fantastic selection of live casino and casino games. For those who enjoy live casino games, the operator offers a large variety of games available on the market. The casino was established in 2012 in Sweden. In 2018, the company was awarded the Brand of the Year at the EGR Marketing and Innovation Awards and Operator of the Year at EGR Nordics Awards 2018. In 2017, it was awarded Online Casino Operator of the Year at the International Gaming Awards and in 2016, the company was awarded Mobile Operator of the Year at EGR Nordic Awards 2016.

Source:

“LeoVegas signs up for GiG’s marketing compliance tool, GiG Comply”, gig.com, December 21, 2020.