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MuchBetter Wins Innovation in Payments at Prestigious EGR Awards
July 29, 2020 Alex Hoffmann
The world’s smartest payment app MuchBetter has officially acquired recognition at this year’s virtual EGR B2B Awards, the most prestigious conference for businesses servicing the iGaming industry. Despite a very tough competition in the realm of payment methods, this revolutionary eWallet has been crowned for innovation, reliability and product development on the market.
MuchBetter has also won the award against some of the biggest brands in iGaming payments, such as Paysafe Group, Trustly and SafeCharge.
Skyrocketing Numbers
Just like with every major category, the Innovation in payments was assessed by a team of independent judges and industry experts. The criteria that had to be met in order to claim the recognition included the entrants’ ability to meet the needs of the market, as well as to showcase innovation, product development and reliability.
This year alone, MuchBetter has grown its database up to 750,000 s and it launched exclusive new features such as CashDuster and a personal IBAN service. The platform has also managed to eliminate card fraud in its system and conclude a series of partnerships with brand ambassadors, TrustPay, Winwatch, as well as an online casino and sportsbook Mansion.
“The last 12 months have been incredibly successful for MuchBetter, despite so much uncertainty in the world right now, and we’re honoured to get this recognition from our gaming peers and partners,” said Israel Rosenthal, MuchBetter chief executive.
An Innovative Force
The CEO also believes that the company is currently the most innovative force on the market, as iGaming payments require an entirely new approach to security, usability and fees.
Rosenthal is confident that the overall success will help the payments company to position itself as an app of choice for players and operators within the online gaming sector. He comments that the team’s main mission from day one was to make payments more rewarding for customers, but also change the ways how operators see transactions with services like CashDuster.
Last year, MuchBetter also announced an arrangement with Interwetten, allowing Europe’s biggest gaming brand and its clients to experience real-time payments and lower transaction fees.
An Unusual Collaboration
Back in April 2020, the leading iGaming ewallet, MuchBetter, has confirmed a one-of-a-kind marketing deal with Felipe “Mojave” Ramos, one of many top poker professionals. Ramos represents GGPoker, home to other poker experts like Daniel Negreanu, Ekly and Bryn Kenney. Apart from being a professional player, he is also a coach, television host and entrepreneur.
“Poker is one of the most popular games in Brazil, sured only be the nation’s love of football. Brazil is a hugely important market for us. With its large population, fast growing digital commerce sector and love of poker, this kind of partnership is a great fit. In our events with Felipe, we want to demonstrate the MuchBetter is the most technologically advanced product on the market,” commented Rosenthal after g with Mojave.
Among other contestants in the Innovation in payments solutions at this year’s EGR were also zimpler, Trustly, Hexopay, Pay4Fun, OKTO and other prominent ewallet services.
Source:
“MuchBetter wins Innovation in payments solution at prestigious EGR B2B Awards”, europeangaming.eu, July 29th, 2020.
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This instant payment option has a lot of potential thanks to its revolutionary design, features and general approach to customers. I’m glad it was recognized by EGR, it’s quite a wind in the back.