Newly Signed Partnership With Codere Expends Pragmatic Play Influence In Latin America

Pragmatic Play is entering deeper into the gaming market of Latin America and a new partnership with operator, Codere, will expand the brand’s reach even further.

Codere is a Spanish and LatAm-facing operator, and this deal will allow it to access to the supplier’s full portfolio.

After securing a significant commercial agreement, Pragmatic, one of the leading software providers for video slots, live casino, and bingo, has gone live with Codere.

High Benefits on Both Sides

Both parties will have benefits from this collaboration. The provider will strengthen its position on the regional market that it’s trying to conquer…

… while the operator will add the supplier’s award-winning slot content, including John Hunter and the Aztec Treasure, Mustang Gold, Sweet Bonanza, and the fan-favorite Wolf Gold.

Yossi Barzely, Chief Business Development Officer at Pragmatic Play, said about the partnership:

“We’re delighted to have signed this agreement with Codere, who is one of the largest operators in Spain and Latin America. We are always looking to develop in regulated markets and are excited to further expand into these promising territories.”

Positive comments came from the operator’s side also:

“Pragmatic Play has a reputation for delivering top-tier casino content, and we are thrilled to be able to offer its portfolio to our customers. Innovative content is always important, and Pragmatic Play consistently pushes the boundaries of innovation with incredible outcomes. We look forward to a long and fruitful partnership with them”, stated Erez Leket, Product Department Manager at Codere.

Through the operator’s channels, Pragmatic has gone live in Mexico, with Spain and Colombia to follow soon.

The provider is piling up partnerships with reputable brands.

The gaming software supplier is worthy of its name since it conquers the markets in the most strategic way. By forming alliances with the leaders in the industry, it is expanding its operations worldwide.

This latest deal with Cordero further enhances the developer’s reach in Latin America after recently g an agreement with Colombian sportsbook Wplay.co.

At the beginning of the year, the developer launched its selection of live casino games that piqued an instant interest from many reputable brands.

Simultaneously…

… the developer spread its operation to Sweden and continued its rise to the very top of the gaming industry.

About:

Pragmatic provides a multi-product portfolio and innovative gaming solutions. It is one of the leading content providers in the industry. Many operators are eager to gain access to the brand’s selection of the game since its products are very popular amongst the players.

The developer is creating an engaging and evocative experience for players across a range of products, including slots, live casino, and bingo, all of which are completely mobile-friendly.

Besides being suitable for all devices, Pragmatic’s titles consist of over 100 HTML5 games, in 26 languages, available in all currencies and all major regulated markets.

Source:

“Pragmatic Play extends latam reach with Codere”, calvinayre.com, August 16, 2019.