Play’n GO Renews Sponsorship with Växjö Lakers for Another Decade!

In an exciting move, Play’n GO, the renowned Swedish gaming giant and a leader in casino entertainment, has reaffirmed its commitment to its local team, the Växjö Lakers. This announcement marks a continuation of a long-standing partnership that spans over a decade!

A Homecoming for Play’n GO

Play’n GO’s deep roots lie in Växjö, the very city where the company was born. Its connection with the local community is strong, and this sponsorship is a testament to its allegiance to ing its hometown team.

The Växjö Lakers have a storied history of success, and last season, it added another feather to its cap by clinching its fourth Swedish Hockey League championship. The developer is proud to stand by the team’s side during this incredible journey.

This year’s agreement brings an exciting array of benefits for both parties. Play’n GO’s branding will be prominently featured on the Växjö Lakers’ helmets, reinforcing their devotion to the team. Moreover, the Vida Arena, a formidable venue in the heart of Växjö, will undergo a complete transformation as it becomes the exclusive domain for the developer. 

Fans can also look forward to a private Play’n GO lounge, complete with customized interiors, adding a touch of luxury to the game-day experience. Additionally, it will adorn the Lakers’ jerseys and helmets as they compete in the European Champions League.

A Decade of

This partnership goes beyond business, it’s a celebration of the shared values of excellence, teamwork, and ion for the game.

Play’n GO’s renewal of sponsorship for the Växjö Lakers is a heartwarming story of a local company ing its hometown heroes. As the Lakers continue their pursuit of glory, they can count on the steadfast of a gaming giant that believes in their potential!

Commenting on the latest deal, Johan Tornqvist, Play’n GO CEO said: “This sponsorship brings together two great champions – Play’n GO and Växjö Lakers. We’re thrilled to continue as sponsors and love nothing more than to our local team which we do for the fans, fun, and entertainment. As the puck is just about to drop on a new season everyone at Play’n GO wishes the team the very best of luck. We’ll be watching intently and cheering on our Lakers throughout the campaign.”

Johan Markusson, CEO of Växjö Lakers, said: “We are excited to have Play’n GO as a sponsor again for the season and thank everyone at Play’n GO for their continued . Sponsors like Play’n GO are vital to the club and to hockey in Sweden. They allow us to be able to compete at the highest possible levels in Sweden and Europe, as well as maintain an inclusive, community focused club that s hockey for all ages. With Play’n GO we have had a really creative partnership over the past few years and I’m sure that will continue in the years ahead too. We can’t wait to get the new season started.”

Source:

”Play’n GO and Växjö Lakers partnership continues to GO FOR GOLD”, europeangaming.eu, September 18, 2023.