Playson Strengthens Presence in Portugal with Lebull.pt Partnership

Playson Strengthens Presence in Portugal with Lebull.pt Partnership

Playson, a well-established casino software developer known for its award-winning games, has taken important steps to strengthen its position in the Portuguese iGaming market. This move comes through a newly established alliance with Lebull.pt, a growing operator in this country.

New Collaborative Endeavors

Under the of the agreement, Playson has integrated a selection of its top-performing slot titles into Lebull.pt’s online gaming platform. Among these titles are the highly engaging Coin Strike: Hold and Win, the captivating Power Crown: Hold and Win, and the thrilling Diamonds Power: Hold and Win. These games are designed to offer players a unique and next-level experience.

Lebull.pt, which made its debut in the regulated Portuguese market in 2023, has quickly established itself as a key player in the industry. The recent appointment of Luis Figo, a football icon and one of Portugal’s greatest athletes, as Lebull.pt’s brand ambassador further solidifies the operator’s market presence

The partnership with Lebull.pt aligns with Playson’s broader strategic goals of expanding its reach in key European markets. By collaborating with established operators like Lebull.pt, Playson aims to capitalize on the growing demand for high-quality gaming content and enhance the overall gaming experience for players in Portugal.

Continued Growth and Innovation

The introduction of additional titles in the coming months will further diversify the gaming options available to Lebull.pt’s players, ensuring they have access to a wide range of engaging and entertaining games.

This deal not only strengthens Playson’s presence in Portugal but also contributes to the overall growth and evolution of the European online gaming landscape. As both companies continue to collaborate and innovate, players can expect an enhanced gaming experience characterized by cutting-edge technology and exciting gameplay features.

Blanka Homor, Sales Director at Playson, said: “We are pleased to gain further momentum in Portugal with Lebull.pt, adding some of our Hold and Win series to its portfolio. We have enjoyed a sustained period of growth in the thriving market as part of our expansion plans and we are delighted to help Lebull.pt strengthen its portfolio with our popular Hold and Win games.”

Tiago Pereira, Head of Portugal at Lebull, said: “Lebull.pt has enjoyed significant success since its launch last year and we are thrilled to add an esteemed provider like Playson to our list of partners. Playson is known for delivering high-quality entertainment to players and is a real asset to our portfolio.”

Source:

”Playson celebrates further Portuguese growth in partnership with Lebull.pt”, europeangaming.eu, April 15, 2024.

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