October 8, 2019 Ana Markovic
Red Tiger, one of the leading online casino software suppliers in the world, has signed a partnership deal with the distinguished and renowned, Genting UK.
For gaming operator GentingBet, the online entity for the land-based casino group, this move comes as a next logical step as they continue to enhance their portfolio of video slots in order to strengthen its online offering.
Genting is one of the UK’s largest leisure and entertainment businesses with 43 casino licenses and impressive £150 million development. Ever since the company entered the British market in 2006, it has been steadily rising and offering customers the very best in gaming and entertainment. Out of 43 casinos, 42 are spread across the United Kingdom, from Edinburgh to Plymouth and are all designed to appeal to the local market. The 43rd is Crockfords Cairo.
In October 2015, Resorts World Birmingham opened on the grounds of the National Exhibition Center campus. This £150 million resort offers its guests 178 rooms, bars, and restaurants, outlet retail stores, spa, cinema and conference center. It also boasts an amazing casino with 100 slot machines, 30 gaming tables, 60 electronic gaming terminals, and an outstanding Sports Bar.
Thanks to this agreement…
…the company’s online branch, GentingBet, which also offers live content and a sportsbook, will broaden its portfolio with some of the best releases the industry has to offer to the players. Famous Red Tiger titles such as Pirates’ Plenty, Jack In A Pot and Mystery Reels MegaWays will now be available for the first time to those gambling in this outstanding establishment.
Furthermore, this partnership also provides the online operator with greater creativity as well as offering themed games at key times of the year, like Halloween and Christmas.
Also, they have gained access to Red Tiger’s engagement tools, which will enable the company to create campaigns new to the platform, including daily jackpots, smart spins, and tournaments.
Business development director at Red Tiger, Carl Ejlertsson, commented on the agreement:
“We are delighted to have launched with a brand as well – known and well – respected in the industry as Genting. We are confident that our games and the great promotional tools that come with them will resonate with their players, and we look forward to a long and successful partnership.”
Jeremy Taylor, managing director of GentingBet, when asked about the new deal said:
“We are constantly reviewing and updating our product offering to ensure customers have access to a wide variety of games. Our partnership with Red Tiger, one of the world’s most innovative game developers, brings a broad range of casino slot games and unique gaming mechanics to our platform for the first time.”
Source:
“GentingBet announces Red Tiger partnership”, redtiger.com, October 7, 2019.