Scientific Games and Fremantle Extend Partnership with Iconic TV Game Shows
May 15, 2017 Karri Ekegren
Something exciting and unexpected is about to happen for U.S. players. Software brand, Scientific Games, is about to make everyone’s childhood dream come true! You might be familiar with a certain 1970’s film, featuring Gene Wilder, in which a group of children receives a tour of Willy Wonka’s chocolate factory, after finding golden tickets within chocolate candy bars. Of course, you it; and a little part of you still envisions golden foil revealing itself each time you indulge in one of your favorite candy bars.
The childhood dream has been reimagined, thanks to the American company, headquartered in Nevada. More specifically, players across select U.S. states are given a chance to win prizes up to $1 billion via the instant win Willy Wonka Golden Ticket game. It is scheduled to see an initial release across 11 states. Not only are cash prizes up for grabs, but players may also enter into a prize draw to win a trip to Las Vegas. The trip to Vegas covers airfare, accommodations, transportation & spending cash, and includes the chance to participate in the Willy Wonka Billion Dollar Challenge, during which prizes range from $1,000 to $1 billion! Players should expect the event to take place in May of next year.
Scientific Games chief executive for lottery, Jim Kennedy, commented, “We are thrilled that one lucky player is going to get a shot at winning up to a $1 billion in the Billion Dollar Challenge. We have been exploring the billion dollar prize concept for some time, and we believe the wonderful world of Willy Wonka ties in perfectly to this large prize opportunity.”
He added, “The Willy Wonka Golden Ticket game has two great elements – a Golden Ticket and the Billion Dollar Challenge. Like the iconic film, the game emphasizes life-changing opportunities. This game has been extremely well received by both state lotteries and players here in North America.”
Source:
“Willy Wonka Golden Ticket™ Game Offers Lucky Player A Chance To Win Up To $1 Billion”, scientificgames.com, May 11, 2017.