February 3, 2022 Marija D
Due to the ever-growing iGaming market in North America, Symplify has collaborated with SCCG Management to begin its expansion into this region. The company recently took over the famous brand Jada Gaming, and now wants to launch it in a new market.
Under the new agreement, SCCG Management will be tasked with creating and implementing new business strategies related to new company expansions and agreements with licensed and qualified channels.
Also, this brand will provide Symplify and its branches with the necessary advice, , etc., in connection with the acquisition of licenses and authorizations in the US.
Symplify’s Group CEO Robert Kimber commented on the new collaboration and said: “SCCG is the perfect partner for us to drive further growth in the hugely exciting regulated markets across North America. We’re excited about the opportunity to build on our initial success here and SCCG’s vast experience will play a major role in the next growth stage.’’
SCCG Management CEO and Founder, Stephen Crystal added: “AI is playing an ever-increasingly influential role in successful operations and Jada’s capabilities will augment Symplify’s already strong offering. Our mission is providing a 360 ° service for our partners, across multiple sectors, and I’m excited to add another vital layer to our solution and be working alongside Symplify as we continue to grow the business.”
One of the leaders in its experience in CRM and communication, Symplify has been named as one of the most trusted platforms in the industry. The company collaborates with very well-known brands including William Hill, LeoVegas, Betsson, Playstar as well as Hard Rock. Thanks to its tireless work and development of interesting features and innovative solutions, Symplify has built an enviable reputation in the iGaming industry.
Meanwhile, it expanded its 360° portfolio late last year after the company acquired AI software Jada Gaming. Robert Kimber stated that this brand was definitely the missing piece.
On the another side, Alberto Alfieri believes that the North America market carries a lot of potential and that for this reason the company cannot wait to show to the audience all the opportunities offered by AI.
We believe that this agreement will bring a lot of success to brands in this and the coming years.
Source:
“Symplify and Jada Gaming sign strategic partnership with SCCG to spearhead North American expansion’’, gamingamericas.com, February 2, 2022.
AI will definitely bring big changes in product development.