MGM Resorts Named “Breakthrough of the Year” At The Sports Business Awards

Renowned American company, MGM Resorts International, gained yet another award that just shows how outstanding this company is, year after year.

At the 12th annual Sports Business Awards, MGM was named “Breakthrough of the Year” by the Sports Business Journal and Sports Business Daily…

…which is a division of Street and Smith’s.

The award was officially given to MGM Resorts representatives at the Sports Business Awards Ceremony in New York last week.

More about MGM Resorts

The CEO and Chairman of MGM Resorts, Jim Murren, revealed last year that the company signed a historic business deal…

…when MGM became the “Official Gaming Partner of the NBA and WNBA.”

By doing so, MGM became the first sports betting operator in the US that partnered up with a professional sports league in this category.

The CEO denoted that, through this deal, MGM Resorts brought millions of basketball fans and guests together in both an innovative and collaborative way.

During the process, it has been laying the foundation and setting expectations for all other partnerships, while also changing the way that consumers interact with sports betting operators, clubs and leagues alike.

A Word from a CEO

“To win an award from the Sports Business Journal, one of the most recognizable sources for sports in the world, is an honor. As Las Vegas develops into a true sports destination, MGM Resorts will continue to invest in sports and look to create new and exciting partnerships. The sky is the limit,” Murren said.

More New Deals for MGM

During the past few months, MGM also made some brand-new and exclusive sports betting and entertainment partnerships…

…with major companies like the National Hockey League, Major League Baseball, and Major League Soccer.

MGM has also established individual team partnerships with the New York Jets, New England Patriots, Sacramento Kings, and Boston Red Sox.

Also, this Nevada-based company is the official owner of the WNBA’s Las Vegas Aces, Las Vegas’ first professional basketball team and is a t venture partner in T-Mobile Arena, home of the NHL’s Vegas Golden Knights.

More on the Sports Business Awards

The renowned Sports Business Awards was launched for the first time back in 2008 by Sports Business Journal and Sports Business Daily.

The awards were established to celebrate and recognize the leaders, visionaries and day-to-day practitioners who are the synonym for excellence in the business of sports.

The nominees for 2019 were recognized for their excellence and outstanding achievement in the business of sports…

…for the period from March 1, 2018, to February 28, 2019.

The Sports Business Journal and Sports Business Daily’s editorial team completed the task of reviewing outside submissions and introduced also their own suggestions for the Sports Business Awards nominees in a variety of categories.

Winners were selected by a team of 29 industry executives. The valued clarity and effectiveness of presentation, specific answers, and results on the criteria and clear accomplishments over the year.

Source:

“MGM Resorts Named “Breakthrough of the Year” At The Sports Business Awards”, George Miller, europeangaming.eu, May 29, 2019.