SBTech and Churchill Downs Announce Partnership

SBTech, a global leading provider of omni-channel sports betting and gaming solutions, launched its on-property sportsbook in Pennsylvania, together with BetAmerica, a Churchill Downs brand and with a partnership with Presque Isle Downs and Casino.

The Pennsylvania launch marks yet another SBTech launch in the United States, being the fourth state to utilize SBTech’s on-property proprietary sports betting technology.

SBTech, becoming the official sportsbook supplier, will provide 50 sports betting kiosks across the property. In the future, it will also start providing its online platform solutions including sportsbook and online casino.

Officials from SBTech say that are happy with their rapid growth in the US and becoming the sports betting provider of choice for operators around the US. They are also looking forward to the launch in Pennsylvania and becoming a key player in the market there.

“We’ve continued to rapidly expand across the US in the last year as the sports betting provider of choice for several major operators around the country. We are excited to launch in Pennsylvania with our valued partner Churchill Downs, and look forward to becoming a key player in the emerging Pennsylvania sports betting market,” said Melissa Riahei, President of SBTech US.

Representatives from Churchill Downs are happy about their newest partnership and about expanding their footprint across the US. They are satisfied with the results of pairing up their BetAmerica brand with SBTech.

“We are thrilled to be expanding our footprint across the US with SBTech. SBTech’s superior technology and innovative products, coupled with our BetAmerica brand, continue to drive success for us in all markets we enter into,” said Ian Williams, President of online gaming at Churchill.

Aside from the partnership with Churchill, SBTech established key US partnerships with market leading operators such as Golden Nugget, Resorts Casino Hotel, Pala and Oaklawn Resort. Also, SBTech recently became the sports betting supplier for the Oregon State Lottery.

This is also not the first time we see the partnership between these two companies working out as they have recently launched sports betting in Arkansas.

They Know Sports

Providing award-winning sports betting solutions and a full range of management services is what SBTech is all about. Technical excellence and staying informed by deep market knowledge is what defines this company. Their innovative solutions provide their clients with a competitive edge and rapid growth. Working with over 50 clients worldwide, it has climbed its way to the top of the game, earning numerous awards at the most prestigious iGaming industry events, Sports Betting Supplier Award Winner at EGR 2019, In-Play Betting Software Award Winner at EGR 2019, just to name a few.

It has offices in Gibralatar, London, Malta, Israel, Bulgaria and Ukraine. The company team consists of over 1000 experts able to adjust their products to meet the needs of their clients. Sports betting, iGaming Platforms, Managed Services, Retail and Omni-Channel; it’s all covered. Over ten years of experience in the industry combined with award winning services and licenses in over 15 markets is what makes this brand a leader in the iGaming world.

Source:

“SBTech continues US expansion with Pennsylvania launch”, sbtech.com, July 30, 2019.