Aug18
Lightning Box and SG Digital Sign a Deal
December 4, 2018 Jim Murphy
Slots provider Lightning Box and SG Digital have signed a contract that will allow the supplier to offer its content to various online operators in North America. The first games are expected to go line in New Jersey…
…in early 2019, but later on, they will spread to the other states as well.
The company from Sydney, Australia is going to offer a large number of titles that will be available both on desktop and Respin Rhino. We should not forget Stellar Jackpot Silver Lion that has just been launched.
Fortifying Position
This agreement is important for Lightning Box as they will be able to further strengthen their position on the United States market. This is confirmed by Managing Director and Co-Founder of Lightning Box, Peter Causley who explained:
“This partnership with SG Digital will allow us to build on our already strong U.S. land-based footprint with new exposure to players in online casino, both in New Jersey and up into Canada.”
He continued: “This will kick-start a mutually beneficial commercial relationship in the coming months as we expand on our content provision. It will also hopefully provide the springboard for further roll-outs as and when more U.S. states regulate. SG Digital are perfectly positioned to help us expand our market presence in North America.”
What Does This Deal Mean For SG Digital?
Lightning Box is not the only one to benefit from this contract. Dylan Slaney, SVP Gaming of SG Digital assured: “Lightning Box’s gaming content is a proven performer for us in online casino in Europe, and we look forward to working together with them in North America as well.”
“This deal is a great reflection on the Global opportunities we can offer to our content partners. Adding their fresh, quality games will help us provide our customers with more varied content to entertain and engage their online customers,” concurred Dylan.
Earlier Deals
While this agreement will assist Lightning Box and SG Digital to further expand in the United States…
….Lightning Box has been working on it throughout 2018!
They have agreed to a major partnership with Penn Interactive, which is Penn National Gaming’s online RMG and social casino subsidiary. Thanks to this deal, the full array of Lightning Box’s games became available on Viva Slots, Hollywood Casino and Big Bonus Slots.
A few months earlier, at the very end of 2017, the Sydney developer stuck up another deal essential for the US market primarily and the general growth of the company. They shook hands with High 5 Games and both parties were delighted to be a part of it.
Lots of Games to Play
Lightning Box keeps surprising its players with releases which are launched often and one of the most notable games to roll out in 2018 was Respin Rhino. The game takes players to the African savannah and showcase beautiful graphics, so get ready for an adventure.
Source:
“Lightning Box signs U.S. deal with SG Digital”, Press Release, December 3, 2018.
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This is a great deal for the Aussies. I’ve just seen the new game and I cannot wait to try it. I wasn’t particularly satisfied with Respin Rhino though.