Pariplay Makes Step Toward Pennsylvania For the First Time With Rush Street Interactive!

Pariplay, a subsidiary of NeoGames, is making its mark in another important and ever-growing US market to further expand its reach and reach even more fans!

As announced, the brand has taken a step towards Pennsylvania, which is becoming its fifth US state of the company’s operation. This partnership with Rush Street Interactive (RSI) is a significant milestone in Pariplay’s journey to conquer the US iGaming market!

Tailored Content for Player Demographics

Pariplay’s success in North America can be attributed to its diverse game portfolio, designed to cater to various player demographics. With a focus on player preferences, it offers a rich selection of games that resonate with audiences.

The brand brings more than just an aggregator platform! It boasts its proprietary studio, Wizard Games. This studio produces top-tier content, adding a unique flavor to its gaming offerings. Players can expect fresh and engaging experiences.

The Pennsylvania launch took place on September 29, 2023, as Pariplay’s content seamlessly integrated with RSI brands BetRivers and PlaySugarHouse. This expansion brings more gaming options to Pennsylvania’s eager players.

Pariplay’s aggregation platform offers a staggering 14,000+ titles from over 120 developers. This impressive variety ensures that players have a vast selection at their fingertips. Additionally, the brand’s suite of retention tools, including Fusion Tournaments, Raffle Rocket, and Spin That Wheel, enhances player engagement and value.

A Bright Future in US iGaming

Pariplay’s entry into Pennsylvania is a clear indication of its ambitions in the US iGaming market. With a focus on tailored content and a dedication to player satisfaction, the brand is poised for a promising future in Pennsylvania and beyond.

Tsachi Maimon, President and Head of iGaming at NeoGames, shared his thoughts on the deal: “We are thrilled to enter Pennsylvania, which marks the latest state that we have entered in the United States. Our proprietary Wizard Games content has performed superbly across America, while our aggregation platform boasts an incredible breadth to it, giving operators a fantastic choice of content. Rush Street Interactive is one of the most experienced and trusted online operators in North America and has been our close partner for some time. We are delighted to take this step with them.”

Richard Schwartz, Chief Executive Officer at Rush Street Interactive said: “RSI and Pariplay® have a close relationship and we’re pleased to facilitate its entry into Pennsylvania for the first time. At BetRivers and PlaySugarHouse, we offer our players an immersive and entertaining gaming experience. With games that are proven hits in other states, we’re confident players from the Quaker State will love them too.”

Source:

“’NeoGames’ Pariplay makes Pennsylvania debut with Rush Street Interactive”, pariplayltd.com, October 9, 2023.